COMMUNITIES: Potbelly CASE STUDY 
Expanding Customer Panel Management
How QuestionPro Communities Panel Management Software enabled Potbelly to strategically listen, expand their knowledge and interact with their community. 

Download Case Study

About the Case Study

Transforming your company into a community requires getting to know your customers on a whole new playing field. Looking at the big picture, Potbelly has always been about more than just sandwiches and is an avid supporter of making their surrounding communities a better place. Panel Management Software from QuestionPro Communities has enabled Potbelly to strategically listen, expand their knowledge and interact with their community. 

Industry
  • Food and Dining
Challenges
  • Time-consuming surveys with no automation
  • Unclear metrics
  • Community interaction
  • Panel management software
Solutions
  • Included support and ongoing education of best practices
  • A platform that grows with the needs of their community
  • Flexibility and advanced integration capabilities
  • Alignment with their vision and a system to easily perform tasks
  • Industry experts to help along the way without high consulting costs
Outcome

"QuestionPro Communities was able to meet our basic requirements as well as provide excellent customer service along the way. The intuitive platform did not take too long to ramp up and get us going with surveys. By adding consulting hours into the contract we were able to ensure that they were there for us to help us grow into the platform to fit our needs. In addition, education hours hosted each month are another added component that shows even more capabilities of the platform."

Emily Whitehouse, Marketing Insights and Program Manager

Potbelly Sandwich Shop