Turn Leadership Feedback into Measurable Action with OPTM360
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How OPTM360 Works
Co-developed around Marc Effron’s One Page Talent Management (OPTM) principles, QuestionPro’s OPTM360 shifts leadership evaluations away from bureaucratic rating grids and toward real behavioral change.
Instead of overwhelming leaders with complex 50-page reports, OPTM360 delivers clear, direct guidance on the exact actions leaders should take next.
Action-Driven Feedback
Focuses on observable, real-world behaviors rather than arbitrary numerical scores or labels.
The "Do More / Do Less" Scale
Uses a practical evaluation framework that clearly identifies the top high-impact behaviors a leader should increase, decrease, or maintain.
10-Minute Completion
Designed for high response rates with a frictionless 10–15 minute survey that integrates directly with your existing competency model.
Want to see OPTM360 in action?
Book a session and see exactly how OPTM360 drives behavior change
Frequently Asked Questions About OPTM360
What is QuestionPro OPTM360?
OPTM360 is an out-of-the-box 360-degree leadership assessment tool designed to drive measurable behavior change. Unlike traditional feedback surveys that only deliver raw scores, OPTM360 uses a proven methodology to guide leaders on the exact action steps they need to take next.
How does OPTM360 differ from traditional 360 feedback tools?
Traditional 360 tools are often blank slates that require custom building and focus heavily on diagnostic scoring. OPTM360 comes ready to deploy with a built-in behavior change framework, shifting the focus from passive evaluation to active leadership development.
What is included in an OPTM360 demo session?
During a live demo, a QuestionPro HR specialist walks you through the behavior change framework, showcases real-time feedback reporting, and demonstrates how to seamlessly launch and scale 360 assessments across your organization.
Who is OPTM360 designed for?
OPTM360 is built for HR leaders, People Operations managers, Talent Development executives, and Organizational Development consultants looking to move beyond simple surveys and foster actionable leadership growth.
Who created the OPTM360 methodology?
The OPTM360 methodology was developed by Marc Effron, founder and President of The Talent Strategy Group (TSG) and co-author of One Page Talent Management. Built on behavioral science, OPTM360 is powered by QuestionPro technology to make leadership feedback fast, simple, and actionable.
How does Marc Effron’s One Page Talent Management (OPTM) philosophy apply to OPTM360?
Marc Effron’s OPTM philosophy focuses on eliminating corporate bureaucracy by replacing 50-page diagnostic reports with simple, forward-looking advice. OPTM360 applies this exact principle by using a clean "Do More / Do Less" framework that highlights the top 3 high-impact behaviors a leader should focus on immediately.
